Three reasons to have a Web Site:
- Establish an on-line presence for yourself, business, or event
- Communicate detailed information easily to a broad audience
- Sell products and services
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What does this mean?
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Establish an on-line presence for yourself, business, or event
- The Web Site is similar to your business card, resume, or brochure
- Can be your Customer's first impression of you
- A place for your Customers to find you
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Communicate detailed information easily to a broad audience
- Display your business hours of operation, directions, maps, photos of your store-front or staff
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- Post your newsletter, meeting minutes, or answer frequently asked questions
- Provide information about your services and products
- Respond to inquiries in an on-line forum using "newsgroup" software
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Sell products and services
- Display photographs of products for the convenience of your Customers
- Refer to details beyond what can easily be discussed over the phone
- Present your products and services to distant Customers
- Take online orders using "shopping cart" software
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